Ukrainian Pavilion at EuroShop 2023
EuroShop is the trade industry exhibition for stores, warehouse equipment, store design and merchandising. It is held every three years at Messe Düsseldorf.
Since its debut in 1966, EuroShop has evolved into the world's premier retail investment exhibition.
The exhibition is a barometer of trends and an innovative platform for exhibitors. It offers an international program of engaging and practical conferences and seminars. The key target group of EuroShop includes trade professionals from all areas and its partners, as well as architects, graphic designers, exhibition managers and marketing experts.
Being dynamic and future-oriented as the industry itself, the exhibition presents itself in ten exciting trade aspects with all the trends and themes that look forward to the future.
Categories of EuroShop exhibition:
- Trade equipment, furniture for shops, store design and visual merchandising;
- Lighting devices;
- Refrigeration systems;
- Equipment for catering and hospitality sectors;
- Construction machinery and energy consumption management;
- POP marketing;
- Retail;
- Construction of stands and organization of events;
- General conditions;
- Reference projects.
Retail sales:
- Retail sales will grow in all regions of the world;
- The Asia Pacific region will remain the largest region in retail sales. North America and Western Europe are the next largest regions;
- At the same time, the sales volume in North America and Western Europe will grow at a slower pace than other regions in the next 4 years. The biggest growth is in African and Persian Gulf countries due to the growing number of young people;
- North America and the Asia-Pacific region will continue to lead in terms of e-commerce volumes.
In 2022, the average annual price inflation on food was the highest in Europe and Central Asia region. Here, the increase in food prices reached 18% on average. By comparison, the inflation in East Asia and the Pacific region reached 5.9% on average, which is the lowest among all regions in 2022.
Inflation will drive consumers away from hypermarkets to discount retailers in 2023.
Supermarkets and hypermarkets will lose market share to discounters in 2023 as the declining purchasing power forces many middle-class consumers to reduce costs.
The impact of trends on retail:
- Digitization remains the most important trend shaping retail and will continue to do so within the next five years. Digitization continues to change drastically the way consumers shop from the first search to the final transaction;
- Consumers expect a more personalized shopping experience because of the digitization and the amount of data which they share with retailers;
- New payment options and sustainability initiatives are expected to drive the biggest changes over the next five years;
- In 2022, the reduction of operation costs, increase in revenue in online channels and improvement of customer interaction were named the top priorities for specialists according to Euromonitor International for the next 12 months;
- Investments in sustainable development initiatives has been defined the highest priority for the next 5 years. Investment in new technologies is the second highest priority for the next 5 years.
| Participants at Ukrainian Pavilion | |
|---|---|
| Chernigov Package LLC | Orehovod Company |
| LLC «Anro» | Creative agency «Partyzan» |
| LLC «Consulting for Retail» | TM «Bulova» |
Catalogue of Participants at Ukrainian Pavilion on EuroShop 2023
The Ukrainian Pavilion is organized by the State Institution «Entrepreneurship and Export Promotion Office», the state project Diia.Business supported by the European Union and the German Government within the «EU4Business: SME Competitiveness and Internationalisation» programme implemented by the German federal company «Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH».